Ripple Street + Curalate
Ripple Street (formerly House Party Inc.) builds communities of authentic consumer influencers and gives them the tools they need to experience and share the brands they love. Our platform enables brands to easily identify influential advocates, engage them with in-person brand experiences, and amplify their advocacy through social media and offline word of mouth, generating double digit brand lifts and strong ROI.
Curalate and Ripple Street teamed up to turn UGC into shoppable content. The partnership allows brands to leverage UGC from their campaigns to drive buyers and traffic to their brand site, creates a ”discover and shop” opportunity for consumers, and increases engagement, conversion, and basket size.